Visual aspect of Branding: Image Materials | Marketing elements

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The visual identity of a company is built by visual elements that represent a business and it’s synthesized into an Image Manual consisting of:

  • Visual signature: logo and mark
  • Visual design: website and social media
  • Personalized documentation: header, footer, visit cards, e-mail signature
  • CDs and presentation maps
  • Resolutions on how to use and develop visual elements of a brand